Critical to the success of every organization, strategy is not a long planning exercise or document. Strategy can be simple, fun and effective and is founded on a set of five interrelated and powerful choices that positions an organization to win.
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Integrative thinking is a form of reasoning which allows you to constructively face the tensions of opposing models. Instead of choosing one at the expense of the other, you generate a creative solution. Your solution contains elements of the individual models, but is superior to each.
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Organizations need to incorporate the best of design thinking into their ways of working to unleash innovation and creativity. An organization will be able to counter-balance analytical thinking with intuitive thinking – to enable it to both exploit existing knowledge and create new knowledge.
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While prevailing theory holds that stock-based compensation perfectly aligns corporate executives’ incentives with those of shareholders, it does the opposite. As a consequence, executives have done brilliantly while shareholders have become increasingly frustrated. Incentives and governance practice needs to be transformed to enable corporations to prosper in a way that better serves society.
More on Incentives & Governance
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The combination of the stagnation of medium incomes and the rapid rise of high incomes is threatening the future of democratic capitalism. Its predictive future requires building a more robust knowledge, transactional and physical infrastructure for broadly shared prosperity.
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For both social entrepreneurs and corporations, the key tenet of social innovation is finding ways to make the world a better place. My work focuses on building tools for social entrepreneurs to create more powerful models for creating value for society and developing models to guide corporations on a path of productive corporate citizenship.
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Thinker Author Advisor Speaker
Meet Roger
Meet the Team
Let's Read
A New Way to Think
When More is Not Better
Creating Great Choices
The Rise (and Likely Fall) of the Talent Economy
Getting Beyond Better
Playing To win
Canada: What it is, what it can be
Fixing the Game
The Design Of Business
The Opposable Mind
The Responsibility Virus
Dia-Minds
The Future of the MBA
Rotman on Design
Let's Engage
Thought Pillars
Thinker Author Advisor Speaker
In 2017, Roger was named the world’s #1 management thinker by Thinkers50, a biannual ranking of the most influential global business thinkers.
Roger is a trusted strategy advisor to the CEOs of companies worldwide including Procter & Gamble, Lego, Ford, BHP & Verizon
Roger Martin is a Professor Emeritus at the Rotman School of Management at University of Toronto where he served as Dean from 1998-2013, Academic Director of the Michael Lee-Chin Family Institute for Corporate Citizenship from 2004-2019 and Institute Director of the Martin Prosperity Institute from 2013-2019. In 2013, he was named global Dean of the Year by the leading business school website, Poets & Quants.
His newest book is A New Way to Think: Your Guide to Superior Managerial Effectiveness (Harvard Business Review Press, 2022). His previous twelve books include When More is Not Better (HBRP, 2020), Creating Great Choiceswritten with Jennifer Riel (HBRP, 2017) Getting Beyond Betterwritten with Sally Osberg (HBRP, 2015) and Playing to Win written with A.G. Lafley (HBRP, 2013), which won the award for Best Book of 2012-13 by the Thinkers50. He has written 30 Harvard Business Review articles.
Roger received his BA from Harvard College, with a concentration in Economics, in 1979 and his MBA from the Harvard Business School in 1981. He lives in South Florida with his wife, Marie-Louise Skafte.
Contact Roger through Twitter or email. Call us to book a speaking engagement or other services.
Roger is available for keynote and other speaking engagements. Advisory services and team workshops can also be booked with Roger.
Articles
Washington Post
The virus shows that making our companies efficient also made our country weak
March 27, 2020
Harvard Business Review
January-February 2019
Harvard Business Review
The Rise (and Likely Fall) of the Talent Economy
October 2014
The Toronto Star
Business Not Only Winner in Budget's Tax Changes
March 31, 2009
Working Paper 12
March 2009
The Globe & Mail
We Can Ride the Crisis Out On a Wave of Our Own Inventiveness
February 7, 2009
The Toronto Star
Ontario's Prosperity Hinges on Harnessing Creativity
February 5, 2009
Martin Prosperity Institute
February 2009
The Toronto Star
In Stormy Waters, Lean Into the Wind
December 30, 2008
Annual Report 7
November 2008
Working Paper 11
Flourishing in the Global Competitiveness Game
September 2008
Report on Canada 5
Setting Our Sights On Canada’s 2020 Prosperity Agenda
April 2008
The Globe & Mail
November 19, 2007
Annual Report 6
Path To The 2020 Prosperity Agenda
November 2007
Working Paper 10
Prosperity, Inequality, and Poverty
September 2007
The Globe & Mail
Whoa, Canada: More Must Be Done to Protect Companies From Foreign Takeovers
July 2, 2007
Rotman Magazine
Underestimating the Risk of Status Quo
Spring 2007
The National Post
March 20, 2007
Report on Canada 4
Agenda for Canada’s Prosperity
March 2007
The Globe & Mail
February 14, 2007
Rotman Magazine
The Canadian Health Care Mystery: Where Are the Exports?
Winter 2006
Annual Report 5
November 2006
The Toronto Star
The Intensity Gap: Are We Working Too Hard?
September 1, 2006
Rotman Magazine
Prosperity: A Function of Trust
Fall 2006
Working Paper 9
Time on the Job: Intensity and Ontario’s Prosperity Gap
September 2006
Report on Canada 3
Rebalancing Priorities For Canada’s Prosperity
March 2006
The Globe & Mail
Don't Ask Voodoo to Solve our Productivity Problem
January 9, 2006
The Globe & Mail
A Sure Way to Lose to India and China: Assume We Have the Advantage
December 28, 2005
The Toronto Star
December 16, 2005
Annual Report 4
Rebalancing Priorities For Prosperity
November 2005
The Toronto Star
Bridging Canada's Fiscal Divide
October 17, 2005
Working Paper 8
October 1, 2005
Working Paper 7
March 2005
The Globe & Mail
Filling Impoverished Pockets: Good Plan, Devilish Strategy
February 25, 2005
The Globe & Mail
February 10, 2005
Innovation Policy and the Economy
Volume 5, 2005
Research Policy
Constructing Jurisdictional Advantage
Volume 34, 2005, 1235-1249
Report on Canada 2
Realizing Canada’s Prosperity Potential
January 2005
The Globe & Mail
November 15, 2004
Annual Report 3
Realizing Our Prosperity Potential
November 2004
The Globe & Mail
Corporate Slackers, Let's Roll
October 13, 2004
Working Paper 6
Reinventing Innovation and Commercialization Policy in Ontario
October 2004
Financial Post
September 14, 2004
Working Paper 5
Strengthening Structures: Upgrading Specialized Support and Competitive Pressure
July 2004
The Globe & Mail
A Bright Light on a Bad Strategy
May 18, 2004
Rotman Magazine
Partnering for Investment in Canada's Future
Spring 2004
The National Post
February 18, 2004
Report on Canada 1
Partnering For Investment In Canada’s Prosperity
January 2004
Annual Report 2
November 2003
Working Paper 4
Striking Similarities: Attitudes and Ontario’s Prosperity Gap
September 2003
The Globe & Mail
August 30, 2003
The National Post
Missing Opportunities: Ontario's Urban Prosperity Gap
July 4, 2003
Working Paper 3
Missing Opportunities: Ontario’s Urban Prosperity Gap
June 2003
Rotman Magazine
Growing Communities of Human Capital
Winter 2002
Annual Report 1
December 2002
The Globe & Mail
October 2, 2002
Working Paper 2
Measuring Ontario’s Prosperity: Developing an Economic Indicator System
August 2002
The Globe & Mail
More angels should tread in investing
July 26, 2002
The National Post
June 17, 2002
The National Post
Conquer the World and Triumph in Canada
May 13, 2002
Working Paper 1
A View of Ontario: Ontario’s Clusters of Innovation
April 2002
The Globe & Mail
October 18, 2001
Rotman Magazine
Setting Our Sights on Innovation: Canada at the Crossroads
Fall 2001
The National Post
Weak Newsprint Makers a Metaphor for Canada
May 2, 2001
The Globe & Mail
April 26, 2001
The Globe & Mail
November 3, 2000
Time
October 23, 2000
The National Post
Forget This TSE Obsession and Fix the Capital Markets
September 14, 2000
Time
February 28, 2000
The Globe & Mail
February 10, 2000
The Globe & Mail
A great crew, but the ship's sinking
January 31, 2000
The Globe & Mail
A remedy for Canada's competitiveness problem
December 28, 1999
Rotman Magazine
A Prescription for Canadian Competitiveness
Spring/Summer 1999
Interviews
ANR Newsletter
With Roger Martin – World’s #1 Management Thinker
December 21, 2018
CBC Metro Morning
October 12, 2015
Innovation Hub
What Threatens the Talent Economy
December 12, 2014
CBC - Metro Morning
November 25, 2014
Huff Post Business
Want To Make A Difference? Don't Be A Hedge Fund Manager
November 24, 2014
Playing to Win & Regional Strategy
Mar 31, 2025
Will Artificial Intelligence Eradicate Practitioners of Strategy?
Mar 24, 2025
Developing a Powerful How-to-Win
Mar 17, 2025
